Zee Entertainment Enterprises Ltd (ZEEL) has announced an impressive 61% growth in net profit for the quarter ending September 30, 2024. The company reported a net profit of Rs 209 crore in Q2FY25, showcasing a robust performance despite challenges in the broader economic environment.
Q2 Financial Performance Overview
While the net profit surged, Zee Entertainment’s total income saw a decline. For Q2FY25, the company recorded an income of Rs 2,034 crore, a 19% decrease compared to Rs 2,510 crore in the same quarter of the previous fiscal year, Q2FY24. This dip in revenue reflects the challenging macroeconomic conditions that impacted the overall business environment.
Re-Appointment of Leadership
A major highlight for the company this quarter was the re-appointment of Punit Goenka as Managing Director and Chief Executive Officer (CEO). Goenka, a pivotal figure in the company’s leadership, will continue in his role for another five years, starting January 1, 2025, until December 31, 2029. His extended tenure is expected to bring stability and strategic direction to ZEEL’s operations during this transformative period.
Market Reaction: Stock Price Jumps
ZEEL’s stock reacted positively to the earnings report. As of 3:05 PM on October 18, 2024, the company’s shares were trading 5.5% higher, reaching Rs 132.57 per share. This surge reflects the market’s confidence in the company’s strong financial performance and leadership decisions.
Final Dividend Announcement
In addition to the quarterly financials, ZEEL has announced a record date for determining shareholder eligibility for the final dividend for the fiscal year ending March 31, 2024. The record date is set for November 8, 2024, and the dividend, subject to shareholder approval, is expected to be paid on or after November 29, 2024. This move further strengthens shareholder confidence and underscores the company’s commitment to rewarding its investors.
Domestic Advertising Revenue Faces Pressure
Despite the stellar profit growth, ZEEL’s domestic advertising revenue faced headwinds, declining by 9% year-on-year (YoY) for Q2FY25. The company attributed this drop to a muted ad spending environment, a common theme across the media industry in the second quarter. However, with the onset of the festive season, advertising spending is expected to pick up. A sustained recovery in ad revenue will be crucial for ZEEL’s continued growth in the upcoming quarters.
Improved EBITDA Margin on Cost Management
One of the key highlights of ZEEL’s performance in Q2FY25 was the improvement in its EBITDA margin, which stood at 16%. This represents a sequential increase of 320 basis points (bps), driven by effective cost management measures. The company emphasized that prudent cost discipline and focused execution have resulted in a 630 bps improvement in EBITDA margins despite a challenging macroeconomic environment.
Strategic Focus on Long-Term Growth
ZEEL’s efforts towards achieving a balanced cost structure are evident as it continues to make significant progress in optimizing its expenses. The company is working towards sustaining long-term growth, particularly in its digital streaming platform, ZEE5. By focusing on efficiency and cost management, ZEEL is positioning itself to remain competitive and grow in the rapidly evolving media landscape.
Conclusion: A Resilient Performance Amidst Challenges
Zee Entertainment’s Q2FY25 results demonstrate the company’s resilience and adaptability in navigating a challenging economic environment. With a sharp rise in net profit, effective cost management, and strategic leadership decisions, ZEEL is well-positioned for sustained growth. The positive market reaction to these results, combined with the anticipated recovery in ad spending during the festive season, signals a promising future for the company.
As ZEEL continues to focus on long-term profitability and growth, it remains a key player in India’s media and entertainment sector, leveraging both traditional and digital platforms for success.

