Google unveils 2nd generation search Called Knowledge Graph
Google Search is going to introduce Knowledge Graph soon where you can able to see a related items on right side of search results. When you search for people, places or things, Google now retrieves the basics on those topics, such a short biography, a map or historical significance, and displays that at the top right of your search results automatically.
Knowledge Graph is an effort by Google to make its search engine “think” in a more humanlike way, and to provide the information it believes you are looking for, rather than simply offering a bunch of links. The feature will roll out to users gradually over the next few days, the company says.
Doing research for a school project? You might find all of the information you need in the sidebar of the Google search engine results page, negating the need to even click through as far as a Wikipedia topic page.
The second new element of Knowledge Graph search compiles key facts on popular topics and displays them in a type of stats box at the top of the right sidebar. Again, there are no ads visible above the fold in the example Google used to demonstrate the new feature. Whether that will change as they continue to roll out and test the new layout is anyone’s guess, though my gut tells me the ad-free layout won’t last long.
Knowledge Graph uses Wikipedia
Google partnered with Wikipedia to display much of the information you see. While commonly searched-for topics are fact-checked fairly well, keep in mind that anyone can edit a Wikipedia page. This sometimes leads to inaccuracies and omissions. So don’t use Knowledge Graph as a primary source of information, but rather as an initial, quick reference.
he Knowledge Graph uses approximately 3.5 billion different attributes to organise results. That will allow Google to provide, for instance, specific summary boxes on results related to prominent individuals. A new layout will use space on the right-hand side of Google’s search results page to display the information more effectively, and the experience will be optimised separately for tablets and smartphones.